In the ever-evolving world of cannabis, a group of friends from Michigan is leading the charge in crafting one of the most sought-after products in the industry.
Just a year after their Pinconning-based company joined the recreational cannabis industry, Wojo has earned a reputation as the trailblazer in creating live rosin — a high-quality, solventless cannabis concentrate that is prized for its purity, potency, and robust flavor profile.
For the first time, Wojo became the state’s top seller of rosin in a one-month period in October, surpassing 710 Labs, a Colorado-based cultivator of concentrates.
Wojo’s products, which also include flower and infused prerolls, are sold in 278 dispensaries — a tremendous achievement for a company barely a year into the saturated market.
Live rosin is the crème de la crème of concentrates and has become the top choice for many cannabis connoisseurs. The gooey substance is rich in terpenes and THC (as high as 90%), capturing the aroma and flavor of well-cultivated plants.
And Wojo has nailed the process, creating robust, mouthwatering flavors that are sold in one-gram jars (aka pucks), half-gram disposable vapes, and inside enormous, two-gram prerolls, called Honey Holes, that are as hard-hitting as any cannabis I’ve ever tried.
Wojo has a whopping 57 strains.
Live rosin is made by first washing freshly frozen cannabis in near-freezing water to separate the trichomes, the resinous hairs where THC and terpenes are concentrated. The resulting bubble hash is then pressed using heat and pressure to extract a thick, sticky oil without any solvents. This chemical-free process preserves the plant's full flavor and terpene profile, resulting in a concentrate often described as resembling opaque earwax.
Wojo’s success is impossible to understand without knowing the people behind the operation. Tyler Wejrowski, the founder and CEO of Wojo, is the brainchild, and he’s as passionate as he is knowledgeable.
One day in March 2018, while drinking beer and doing dabs, Wejrowski came across an ad for a hashmaking conference in Las Vegas. Five days later, he was on a plane to Sin City.
“I was like, ‘I’m going all in on it,’” Wejrowski recalls in an interview with Metro Times. “If I know it comes down to how hard I work to get success, I’ll bet on myself every time.”
When he returned home, Wejrowski bought all of the supplies he needed, began making rosin, and sold it to medical dispensaries.
“Dispensaries were opening, and they were taking caregiver products, so I hit the road, showing everyone the product,” Wejrowski says. “It was going great. People were loving it. It started snowballing. People loved the product, and they loved the brand.”
It became a quick hit, and his rosin began winning awards.
Wejrowski didn’t do it alone. The friends who collaborated with him in the early stages — growing weed in their basements — are still working with him at Wojo, and they’ve developed a strong bond and are committed to producing unique, high-quality concentrates.
“We’re all friends and passionate about what we do,” says director of operations Tyler Smith. “We want to be the best. Doing this is an art and a passion. You have to be all in.”
Finally, after some unexpected setbacks, Wojo broke ground for its new building in mid-2022 and received its recreational license in November 2023.
Wojo hasn’t looked back since. Wejrowski and his buddies have meticulously cultivated dozens of exclusive strains that are designed to deliver premium-quality rosin. To create those strains, the company has grown “thousands and thousands of seeds” to find the ideal phenotypes for pungent, tasty rosin.
“You’re trying to bring the best out of both parents,” Wejrowski says. “That’s your winner.”
The company has won nine awards for its unique strains, including Sundae Driver and Wojo Mints.
The strains are divided into five flavor profiles — candy, citrus, floral, funky, and gassy.
Wojo uses 1o grow rooms, each of which has between 320 and 360 plants. About two-thirds of Wojo’s business is concentrates. The other third is flower.
Wojo focuses on keeping the plants and concentrates free of chemicals and additives.
“Our process is very clean,” Smith says. “We don’t spray our plants. From the seed to selling it, it’s a very clean process. Every flavor you taste comes from terpenes. None of it is artificial.”
Last month, Wojo celebrated its 40th harvest and now has 50 employees, up from 11 in January.
Wejrowski says he prefers live rosin over flower.
“I dab every day — it keeps me calm and focused,” Wejrowski says. “I just like it more. It’s much cleaner and doesn’t smell as much. If I smoke a joint and go into the grocery store, I get a lot of looks. I do a dab, and it’s not that way.”
The straight dope
I was skeptical when I first sampled Wojo’s live rosin. While I expected a good experience, I wasn’t sure I’d see the appeal of live rosin over flower.
How wrong I was. Vaping or dabbing live rosin offers a more flavorful way to taste terpene-rich cannabis. And Wojo’s signature strains are the result of a painstaking hunt for plants with exceptional taste and fragrance.
The real treat is the unique high, which is more potent and invigorating than a flower buzz, while somehow staying clear-headed, inspired, and balanced. I could stay focused on whatever I was doing, and the more uplifting strains kept me going all day long, without the anxiety often associated with potent flower.
Another benefit of live rosin is that the extraction is chemical-free and relies on near-freezing water, heat, and pressure.
It’s also a clean, discreet, and easy way to consume cannabis. You can either use a dab rig or a vape. Wojo recommended a Puffco vape, and it worked well for me.
I sampled five live rosin vapes, two pucks, bubble hash-infused prerolls, and a Honey Hole. For an all-day high that will keep you energized, I loved the strains Roasted Lemons (Pink Lemonade x Bakers Dozen) and Strawberry Candy (Orange Zkittlez x Strawberry Guava). Both have unique, nuanced flavor profiles and deliver a long, stimulating high.
For more of a body high, my favorites were Sundae Driver (FPOG x Grape Pie Bx), which has a smooth and creamy profile with a strong flavor of sweet grapes, and Bukbuk Bobuk (Motor Breath 15 x London Pound Cake), a zesty, gassy strain that smacks you in the face.
The one-gram pucks generally cost between $45 and $50.
Wojo’s disposable vapes are a game-changer and are typically priced between $30 and $35. The vapes are discreet, easy to use, and effective.
The Refinery in Detroit has the best prices for Wojo products — $25 for a vape and $38 for a puck. New patients also receive a free top-shelf eighth for the first four times they spend at least $50.
Wojo lists its 57 strains on its website, with descriptions of the flavors, aroma, and effects, making it easy to select a strain tailored to your taste and desired experience. You can filter the strains by effects, flavor profile, breeder, genetic makeup, and terpenes.
Wojo also makes terpene-rich prerolls infused with hard-hitting bubble hash. The options range from 0.5 grams to 2 grams. I smoked half of a 0.5-gram joint of Malibu Marsha, and I melted into the couch with a serene, body-numbing high.
Wojo’s Honey Holes are massive and come with a reusable glass tip. They’re stuffed with 1.5 grams of flower and 0.5 grams of rosin.
For many, it’s easy to question the practicality of such an indulgence. With potency levels that might floor even seasoned smokers and a price tag to match ($45), Honey Holes aren’t exactly a casual, everyday smoke. But perhaps that’s the point. They aren’t designed for practicality — they’re designed for a celebration.
My wife and I set out to conquer a Honey Hole, but it quickly became clear we were in over our heads. By the time we were about three-quarters through, we were absolutely wrecked.
While live rosin put Wojo on the map, the company also harvests high-quality flower that hasn’t yet gotten the attention it deserves. I sampled Swagyu, a gassy, funky cross of Gorilla Nut and Meat Breath. The buds were dense and covered in frosty trichomes. The high was relaxing and euphoric.
Wojo’s rise in Michigan’s competitive cannabis market is nothing short of remarkable. With a relentless commitment to quality and innovation, they’ve set a new standard for live rosin and bubble hash. Their products don’t just cater to casual consumers but to cannabis connoisseurs seeking exceptional taste, purity, and effects. From robust live rosin to terpene-rich flower, Wojo offers something for everyone — whether you’re looking for an all-day, uplifting high or a serene, couch-lock experience.
More than just a cannabis company, Wojo is a testament to the power of passion, hard work, and collaboration. The dedication of its founders and team is evident in every jar, vape, and preroll they produce. As Wojo continues to refine and expand its offerings, it’s clear they’ve earned their place as a trailblazer in Michigan’s cannabis industry — and they’re just getting started.
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