City Guide

Ferndale’s Not Sorry Goods, an eco-conscious, queer-friendly fashion shop, rescues the old

Clothing as liberation

In the heart of Ferndale lies the woman-, Black-, and Latinx-owned Not Sorry Goods, a stylish, safe haven for the unapologetic. Underneath a rainbow-tinged neon “OPEN” sign, a bold message against intolerance is etched on a glass pane near the door: “NO PLACE FOR Homophobia, Transphobia, Violence, Racism, Sexism, Hate.” Inside, a shock of pristine, stark white walls help frame eye-popping garments appealing to both masculine and feminine styles and silhouettes, neatly curated as if one was stepping into an art gallery...