Sloshed
Beer is the new wine
Chatting with Roast sommelier Joseph Allerton
Published: October 20, 2010
This month, Roast celebrates two years of adding a bit of casual sophistication to downtown Detroit's dining scene. The restaurant's sleek modern interiors, casually dressed servers and inventive dishes (bone marrow, anyone?) are anything but fusty, appealing to a younger crowd of diners.
That youth extends to the staff. Their sommelier, Joseph Allerton, was only 27 years old when he started there two years ago.
Of course, the finest sommeliers often spend a lifetime mastering wine's subtleties, so Allerton had to start early, not long after he started out at 18 working in a coney island and going out to rap shows. "In 1999," he says, "I didn't know a thing about wine. I was just starting to learn then. I wondered why Notorious B.I.G. was talking about this particular wine or liquor. It got me curious. Why would somebody pay $250 for a bottle of Cristal?"
Then things happened quickly. At 21, after landing a gig as a server at Matt Prentice's Morels, Allerton met master sommelier Madeline Triffon and got to work closely with her, getting a crash course in beer, wine and spirits in the bargain.
"We'd do these seven-hour inventory shifts, and they were a priceless education. We would be tossing pronunciations back and forth, with a question here and there. Or I'd get a little history while counting wines.
"I was already curious about wine the three years before meeting her. I saw it as an opportunity to become more knowledgeable — and more valuable to the restaurant."
Allerton parlayed his skills into work at high-end venues, helping open Coach Insignia and getting a sommelier gig at a high-end steakhouse.
"That's when everything changed," Allerton says. "It became less about trying to become valuable to an employer and turned into an obsession to try everything I got my hands on. I started reading books about it. If I read about some wine calling it the most legendary example of a Chenin Blanc, I'd go seek it out. It still hasn't stopped. I'm always still finding new beers, and wines from new grapes, new places. It keeps it interesting."
And at Roast, Allerton enjoys freedom to explore, with full control over the wine and beer list. "Even though Michael Symon's is a corporation, it still has a little bit of that family-owned feeling to it, so it's the best of both worlds. At the end of the day the creativity is still in our hands," he says.
It all comes at a time when Detroiters are growing a little more sophisticated about what they drink, riding on the popularity of craft brewing, and classic cocktail culture seeping in from the coasts (and, of course, Mad Men).
"We have a slight advantage at a Michael Symon restaurant, because people come in with an open mind. With stuff like chicken livers or beef cheeks on menu, people kind of expect something unusual and they're ready to experiment."
Roast's cellar has much to experiment with, including 300 bottles of wine representing as many grapes, regions and prices as possible.
> Email Michael Jackman
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